Vibe is a visual communications platform developed by an Auckland based tech company. It is an innovative solution that has the capability of transforming communication in workplaces and is a unique offering both in New Zealand and internationally.
Case studies (or 'Success stories') are a great way to bring the benefits to life by showcasing real-world stories about clients who have purchased products and services. They are particularly important for Vibe because there is nothing quite like their platform in the marketplace and that can be more difficult for potential customers to conceptualise using within their own business.
In this example, the brief was for Flex Marketing to write success stories about how Vibe's clients had implemented the Vibe internal communications solution and the positive impact this was having in the workplace.